The horse industry is full of things that are overdone, make sure your name isn't already used in any form anywhere. If you pick a horse business company name that is already used, you might be in for legal headaches later on. You want a name that distinguishes your business from the rest. If your business is an on-line equine e-commerce website, think about the name in terms of possible domain names you might be using. You can't have any characters in a website domain name except for a hyphen (-).
In order to effectively promote your business later on, you are going to have to do a lot of hard core equine marketing. Think about how your company name will transfer onto signs, business cards, logos and tshirts and your website. We even have had customers have us print their company name on a custom hoof pick and thermometer as a give away for equine trade shows.
The best way to get started is start with a piece of paper and start brainstorming, write down everything that comes to mind. Then go search all those names to see if they are already being used. Check if the domain names are available for it. Note, that sometimes, equine business domain names aren't tied to a website, but the domain is already pre-owned. You won't likely be able to buy the domain name so it is better to pick a different name. Think about domain options like if your company is called Blue Lake Farms think about domain names like www.bluelakefarms.com www.bluelakefarm.com www.blue-lake-farm.com. You only want to pick one domain name for your company but, doing it this way, you can look at some options in case your domain name you had in mind for your equestrian business is already taken.
Once you have your list of equine company names and you have narrowed it down to your top 3 company names, this is a good time to start thinking about how you want your company to come across and how you want to brand it. That is where we come in! We can help you pick colors and a theme and style for your business, whether it be retro, old western, modern, english, or grunge, we can make your business stand out! We can check to confirm the name you picked isn't already being used and save you a lot of time researching things and we can set you up with a website and email and get your social media accounts set up and going.