Generally speaking, when we create a Facebook graphic for you, it will be a low resolution image that is only suitable for use on Facebook. You won't be able to take that image and make it into a vinyl banner or use it for any type of print project like a brochure or flyer or ad.
Facebook, Instagram, Eblasts and websites, all require low resolution images which means it is the smallest file size possible with less dots per inch of pixels on the image (72dpi). Print projects such as, banners, logos, business cards, ads and flyers require high resolution images with at least 300 dpi (dots per inch). If you need a image to be used for a Facebook ad and you want to turn that image into a banner, the image will need to be re-done in a separate file at a higher resolution. If you took your standard Facebook size image and tried to use it as a banner or in a print project, it would come out blurry and pixelated because of the number of pixel ratio in the image.
Know that when you have a project created for one platform, you'll need to also have it created for another and the two can't mix. We'll be happy to help you make the image in multiple formats for you so you can use it across all your equine marketing efforts without any issue.